Why should career coaches stay updated on industry certifications?

Staying updated on industry certifications is crucial for career coaches primarily because it enables them to provide informed advice to clients about relevant credentials. In today's job market, many industries have specific certifications that can significantly enhance a candidate's employability and career advancement. By understanding the latest certifications, career coaches can guide clients in selecting the right credentials that align with their career goals and industry demands. This knowledge helps clients make informed decisions that can improve their chances of securing job offers or promotions.

In contrast, while having credentials themselves might be beneficial, it does not directly impact their ability to advise clients. Impressing clients with knowledge is secondary to providing practical and actionable advice that can lead to beneficial outcomes. Correlating certifications with salary increases is relevant, but it is more about understanding the value certifications hold in the job market rather than the primary role of a career coach, which is to support clients in their career journeys.